Search Engine Optimization

    Search Engine Optimization (SEO) – The process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engine results pages. It’s the original, multifaceted digital marketing strategy.

    No other strategy relies on well-produced, focused, valid, current, and relevant information with good “intent” as much as search engine optimization does.

    It’s all about the Content, but it always has been.

    SEO is a special recipe that balances the synchronicity of building content technically for search engines while also writing for humans, sprinkled with playing to what’s currently working on the web.

    SEO is the foundation

    Pairing SEO with targeted marketing campaigns allows us to give you a site thick with content deeply rooted in a data-driven vehicle. This helps us understand your audiences – their affinities, habits, behaviors and what makes them act. We then use this information to circle back and creating optimized content your customers want to see.